SME – What we can offer you

Strategy & Marketing Solutions on Demand

What we can offer you

We work in a world where decisions need to be made and implemented ever quicker and therefore it is essential to build the companies’ strategy around the unfulfilled, and sometimes still undisclosed needs of your customers. We strongly believe it is essential to develop diversified growth and development strategies, to avoid commoditisation and the downward spiral in prices and margins, which this inevitably brings. CU2 Consulting has all the knowledge and experience to support your development projects by offering you tailor made solutions specific to your needs.

 

We support our customers in the following key areas, among others:

Customer Segmentation, competitive Scenario, Positioning and Differentiation Strategies

Internationalization: identifying the most appropriate Markets, Strategies and Actions to be adopted

New Market Opportunities for your existing Products: use Extension Strategies for uncovered Applications / Channels

Understanding and dealing with possible Drops in Activity and Revenues

Customer-Orientation Enhancement: Customer Value Analysis, Market specific Surveys, Customer Satisfaction Surveys, Action Plans to improve the Company’s Competitiveness

Projects designed to strengthen the key Customers’ Relationship and Loyalty

Sales and Market Share Analysis and Monitoring

Competitive Analysis and competitive Monitoring Services

Sales Structure and Sales Management Analysis

Sales Structure and Sales Management Analysis

Forward Studies on Product and Marketing Development

Projects designed to support existing or new Product related Marketing Operations

Identifying and setting of clear Goals in Support of agreed Business Plans (Strategy Section)

Identifying and setting of clear Goals in Support of agreed Marketing Plans

Corporate and Product Branding: Outline, Enhancement and Repositioning

Support in the Creation of integrated Marketing Communications Plans: starting from the desired corporate Image and leading on to the Company’s Promotion of Product/Brand Policies in Line with the corporate Goals

Digital Marketing Initiatives designed and tailored to support the corporate and Product Branding

Preparation and Management of all internal and external Training & corporate Workshops for Marketing and Product related Topics and Launches

Special Projects on Demand

We are always ready to evaluate and respond to any specific request, identifying, with you, the most effective solution to match your objectives and budget.

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